Fujifilm has launched its first rugged compact in the shape of Finepix XP10. Sporting a similar slim, curvy body design of the company’s Z33 waterproof camera, the XP10 is designed to be dustproof, waterproof up to 3 meters, shockproof up to 1 meter and freezeproof to – 10 degrees. It incorporates a 12MP sensor, 2.7 inch LCD, 5x (36-180mm equiv.) optical zoom lens and features 720p HD video recording, AF tracking and an Easy Web Upload option.

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